Though Burton
1__________ (is often called) the inventor of the snowboard, he 2_________
(refuses) to take credit for anything more than improving on somebody
else's idea. He 3_________ (has settled), instead, for the label 'snowboard
pioneer'.
The first snowboard-like object 4_____________ (was produced) by Sherman Poppen who, in 1965,
5_____________ (He bolted) two skis together for his children to slide on.
Poppen 6 called his invention the Snurfer. Jake Burton 7 ___________-- (was given) a
Snurfer when he was 14 years old. 'T 8_________ (had always felt) there was
an opportunity for it to 9____________ (be marketed) better," he says, "for
serious technology to 10____________ (be applied) to it, so Snurfing could
11________ ( become) a legitimate sport instead of a cheap toy."
According to Jake's father, although Jake 12___________(did not possess) any
innate entrepreneurial spirit, once he had the idea for this board in
his head, he 13____________ (put) every bit of his energy into it.
Jake Burton's teenage years 14____________ (were marred) by tragedy: his older
brother 15_____ (was killed) in Vietnam when Burton was 12, and their mother
16__________ (died) of leukemia five years later. "The loss made for two
things," says Burton, "real independence and an ability to 17
________(persevere)." Both 18__________ (were brought) into play in December
1977, when, shortly after he 19________ (earned) a degree in economics and
20___________ (was left) a small sum in his grandmother's will, he
21_________ (founded) Burton Snowboards. He was 23.
In the beginning
Burton 22 ___________(was employed) as a barman by night and 23________ (made)
snowboard prototypes by day. After constructing more than 100 models,
he finally had a board he was pleased with. That hurdle overcome, he had
to 24____________ (convince) people to buy the things. One major
stumbling block was the fact that snowboards 25________ (were banned) at
virtually all ski areas.
Finally, after 1983, when restrictions at
many ski resorts 26_________ (were loosened), snowboard sales 27___________
(climbed). Now 95% of the ski areas in the US 28 _____(allow) boarding, as
do all ski areas in Europe. An international circuit of snowboard
racing and freestyle events 29_________ (started) in 1986, and the sport
30 __________(made) its Olympic debut at the 1998 Winter Games in
Nagano, Japan.